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Once your list is ready, select Next.

You must now apply filter criteria so your list can appropriately filter contacts.

The first filter you should always apply is the Business unit contact property so that you are only seeing contact records assigned to your college. To do this, select Contact properties then Business unit then your college.

In this example, we will add two additional filters to show you how filtering logic works. Now that we have the college Business unit selected, we will apply another filter so we are only seeing form submissions where a user has expressed interest in a Nursing program.

We will also apply a filter so we are only seeing students currently in Prospect status, meaning they have only filled out a form and have not yet moved on to the next step of completing an Admissions application.

As you can see, we now have a list of prospective students at this college who have expressed interest in the Nursing program.

Also be sure to add your list to the correct folder using the actions dropdown.

For detailed instructions on creating and managing lists, see our HubSpot Knowledge Base.